Ideal customer persona
We work with you to understand your ideal customer persona. By understanding the needs and preferences of your ideal customer, we can tailor your messaging and understand your total addressable market.
Total addressable market
We calculate the total addressable market and advise on how we prioritize territories and verticals in the activation campaign.
Hyper-personalised messaging
We craft personalised and relevant messaging on your behalf that addresses your buyer's biggest need and entices them to find out more through a meeting with a member of your sales team.
Outbound campaign
We contact your addressable market with a sequence of outbound emails and LinkedIn messaging educating your prospects about your brand and product offering.
Book meetings
Ultimately our main KPI is to book meetings with high potential leads directly into the calendars of your sales team.